Our History

The MySchool fundraising programme was established in 1999 by a Johannesburg based parent who wanted to help his child’s school raise funds. In 2001 Woolworths bought shares in the company and later on bought over the company and Virtual Marketplace (Pty) Ltd was born. Woolworths is the programme’s main partner however the two companies operate as separate entities. The programme began as a fundraising programme solely focused on providing individuals with the opportunity to support their local School every time they shopped, but expanded to assist “Villages” and “Planets” due to the vast and growing need in South Africa, hence the programme is called MySchool MyVillage MyPlanet.

MySchool MyVillage MyPlanet raises over R2.2 million for over 9000 schools and charitable organisations every month – that’s over R26 million towards helping our community.

In our business, every swipe counts!

Thank you for your support.